FK Insights: Aspirational, Image-Based Segmentation
Why companies must win the trust of aspirational consumers | Greenbiz
Profiling your customer base — Embark
Aspirational consumers: what brands should know - GWI
Aspirational Consumers: Why they Matter and What Brands Should Know - GWI
World Economic Forum - Best of 2014: There are 2.5 billion "aspirationals" in the world, and most of them live in Asia. Are you one of them? http://wef.ch/1zV9U8O | Facebook
Brand name plays significant role in consumers' decision to buy premium device: Techarc, Telecom News, ET Telecom
Aspirational consumers: what brands should know - GWI
Aspirational Consumers: Why they Matter and What Brands Should Know - GWI
Luxury Consumers Haven't Gone 'Post-Aspirational,' Rather They Aspire For Different Things